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Master Advisors and Thought Leaders
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FORTRESS STRATEGIES

Master Advisors and Thought Leaders

Advisors who write more, have a higher probability of gaining access to the Wealthy.

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Chairman's Council
Dec 10, 2020
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Master Advisors and Thought Leaders
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The Chairman’s Council | Master Advisor Series - 4

Advisors who write more, have a higher probability of gaining access to the Wealthy. Because they are seen as thought leaders, considered authentic and perceived as accomplished professionals.

The edge in writing is not necessary in the amount of written work, but the observed quality and usefulness of each piece.

Today more than ever your clients are anxious about the pandemic, the geopolitical environment and many are worried about their finances. This is the perfect opportunity to demonstrate value by offering solace by offering expert objective advice. Your messaging must be consistent and professional, use this as a way to address the general issues that your clients are most worried about. This is a powerful mechanism to earn good referrals from your existing clients and their networks.

Be mindful that your clients have worked their entire lives to create a nest egg and they would do everything in their power to protect it.

In a rec…

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