CHAIRMAN'S COUNCIL

CHAIRMAN'S COUNCIL

ADVISER MASTERPLAN

Why Are Some Advisors Raising Minimums When Everyone Else Is Lowering Them

The Minimum Fee Revolution

Oct 31, 2025
∙ Paid

While 67% of financial advisors lowered their minimum fees in 2024 (citing “market conditions” and “staying competitive”), the top 5% did exactly the opposite, raising minimums by an average of 38% a…

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